Talks about the web phenomenon of participation bias and introduces the 90-9-1 rule.
In general, for websites that depend on user-participation 90% of user are lurkers, 9% participate infrequently, and 1% participate a ton.
An example is a randomly selected USENET post is equally likely to have come from the 19,000 highly active users as the 580,000 infrequent users.
http://www.useit.com/alertbox/participation_inequality.html
1
"When using websites, teenagers have a lower success rate than adults and they're also easily bored. To work for teens, websites must be simple -- but not childish -- and supply plenty of interactive features."
http://www.useit.com/alertbox/20050131.html
2
"Summary:Optimize Web pages for 1024x768, but use a liquid layout that stretches well for any resolution, from 800x600 to 1280x1024."
http://www.useit.com/alertbox/screen_resolution.html
3
"Summary: Making users suffer a drop-down menu to enter state abbreviations is one of many small annoyances that add up to a less efficient, less pleasant user experience. It's worth fixing as many of these usability irritants as you can."
http://www.useit.com/alertbox/annoyances.html
4
Thanks Art for sending me this in depth look behind the scenes of Googles 'Search Quality' Department headed by Mr. Singhal.
http://www.nytimes.com/2007/06/03/business/yourmoney/03google.html?_r=1&oref=slogin
5